21 Questions to ask while Planning a Live Event
LOGISTICS
When is your event (day of week, month, etc.)?
What time of day works best for you and your clients?
How long will your event be?
Are you hosting alone or with a partner?
What platform will you host on?
What’s your budget?
Do you need to spend any money at all?
Do you have a backup platform/plan?
Do you have the space and flexibility to host it at home?
Does your location look professional? (make sure there’s great lighting and no distracting noises)
Who is your audience?
How will you promote it to them?
How will you track RSVPs?
PURPOSE
Is this event to promote sales or to foster loyalty?
If it is to promote sales, will you promote your product before, during, or after the event?
Do you have the infrastructure set up to handle the incoming sales?
CONTENT
How will you organize and create content?
Do you have someone you could ask to help with pics/videos?
TECH
Do you have all of the tech that you need?
Do you feel comfortable setting it up?
Is the WiFi reliable at your desired location?
